BRYON SHENG

B.Sheng is that guy. A seasoned executive with a diverse and creative background in sport, lifestyle and tech industries. With a career spanning some of the worlds biggest athletes, musicians and companies like adidas, And 1, Kareem Abdul Jabbar, Kobe Bryant, Monster Products, Muhammad Ali, Meek Mill, Missy Elliott, Nike, Shaquille O’Neal and so on… he’s tapped in and leads with experience and expertise. 

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Currently, Bryon collaborates closely with Marshawn Lynch on over 35 business ventures including Beastmode's retail operations, merchandise and licensing opportunities. In his role at Beastmode Production, Bryon oversees marketing and production for various projects, including N’ Yo City show on Amazon Prime and No Script on Max, along with multiple commercial marketing campaigns. Not stopping there, “B" leads up the Beastmode Marketing agency, representing NFL All Pro players such as Najee Harris and Marcus Peters, while also managing NIL deals with the California Legends Collective and managing multiple collegiate players across the country in various sports.